Brand Guideline Formats
Here at nooh, we use three distinct sizes of brand guidelines, depending on how much information and context a project requires. Each format ensures clarity, flexibility, and consistency - whether you are refreshing a logo or building a full visual identity from the ground up.
The importance of storytelling
Creating a narrative gives people a reason to root for you and follow your journey. Using storytelling to share the history of the business, why it exists and why it matters can encourage them to form positive and even emotional connections - helping users and others feel included and perhaps inspired by your company's mission.
What Can You Make with Creative Co-design?
You’ll often find us chatting about the power of co-design, but have you ever wondered what you can actually use it to create? From engaging videos to effective events, discover exactly what our favourite design method helps us to craft.
Cut Through the Noise: How to Make Your Brand Stand Out
The average person is exposed to around 10,000 ads per day, with the average attention per ad being lost in the first few seconds. With everybody striving for a slice of attention, how can you cut through the noise with your branding?
Why should you check the colour contrast in your brand?
Accessible design ensures that everyone, regardless of ability, can engage with your message. Clarity and inclusion are essential to how you communicate. Getting your colour combinations right helps make your content legible, inclusive, and on-brand across every platform.
How to make your brand more visually attractive to the youth sector
Young people today can be elusive creatures. From TikTok dances to Twitch streams, crafting content which appeals to them can feel like an overwhelming task. Not any more - discover the three ways to make your brand more visually attractive to the youth sector.
Changing Narratives on Social Care Future
In this blog, we introduce one of our latest projects, Social Care Future! We worked on telling their story through their branding, building a beautiful website and working on their social media communication. With a reach of over 100,000 people, this campaign has been huge.
Nooh’s Journey: 1 Year Since our Re-Brand
A year after our name change, our team look back on where we have come from, what we’ve learnt and what we’re now doing as specialists in co-design. Plus explaining what makes nooh, nooh!
How Gen-Z is Changing Brand Storytelling
In this blog, we can tap into new tools and methods of expressions like short form video, animation and film, the use of social media to quickly disseminate stories and raise funds, live video broadcasting on social media and other streaming platforms.
Why Developing Your Personal Brand is Key
We want to go into depth about why developing your personal branding is so important. You might be a writer, film director, producer, poet, journalist, a freelance designer, makeup artist or illustrator - the list is endless. If you have a small business or service you want to sell, then read this!
What is graphic glue & why do you need it?
‘Graphic Glue’ is our new coined term. It is the visual magic that sits between a brands logo, colour palette, fonts and imagery. It brings all those things together and creates a stronger brand identity: telling the story of your brand.
The story behind our 'nooh' branding
Today is the day! We’ve been working on this for months… This blog post takes you through all the decisions that went into our ‘nooh’ brand, from the name choice, logo, colours, fonts, graphic identity and refined services.
How to find your brand voice
It’s about time we bring brand voice to the forefront. Get an insight into the value of storytelling and the impact of cutting through the industry noise.
Why does your brand need more than a logo?
A crucial cog in the wheel of business, a logo helps to create a vision, but doesn’t secure an identity. Hear how good branding can add value to your company, and continue to push creative business boundaries.
How to design a great sports logo
At nooh, we have been investigating sports logos and how to create them - here are some of the main points we found to consider! Here are my key top tips to designing logos for sport.
Pointing you in the right direction
Digital signposting leads new companies to the services designed to excel their brand and push business boundaries. Find answers to three common questions asked about digital design and the future of your business.