Brand Guideline Formats
Here at nooh, we use three distinct sizes of brand guidelines, depending on how much information and context a project requires. Each format ensures clarity, flexibility, and consistency - whether you are refreshing a logo or building a full visual identity from the ground up.
The importance of storytelling
Creating a narrative gives people a reason to root for you and follow your journey. Using storytelling to share the history of the business, why it exists and why it matters can encourage them to form positive and even emotional connections - helping users and others feel included and perhaps inspired by your company's mission.
7 Tips for Getting the Most Out of Your User Research Interviews
Before you dive into user interviews, preparation is key. A well-thought-out discussion guide helps keep conversations focused without stifling spontaneity. Set clear time limits, aim for diversity in participants, and always respect the value of their time - incentives can help.
5 reasons why you should do a co-design sprint
Have you been pondering if you should try a design sprint? Today’s blog covers what a design sprint is, how it links into co-production and our top 5 reasons why you should give it a go!
What Is a Design Sprint and Why Should You Do One?
Have you heard the term design sprint and always wondered what it means? Maybe you know what one is but aren’t sure of the benefits? Then you’re in the right place. Find out everything you’ve always wanted to know about design sprints and the three reasons why you should do one.
Designing for Neurodiversity
In recent years, more people have thankfully started to recognise the importance of inclusive design. But one group that’s still too often overlooked is the neurodivergent community. Find out how you can help to address this issue and craft designs which support neurodiversity and appeal to more people.
How creative teams should work together
Creative agencies offer a range of services that fit under an umbrella of Marketing and Digital Design. In today’s blog, we share the nooh Way of Working and how it can WoW your team.
We Love Pen & Paper
From design sprints to the fine art of doodling; read our latest blog to find out our thoughts on why putting pen to paper is the bread and butter of any design process.
Why User Research Matters
Guest interview with Matt Davies, a strategic design consultant with a background in customer experience design and research. He helps his clients by using strategic research and design to enhance their customer experience, in turn increasing engagement and revenue. The bottom line is: “If your product is inferior because you haven’t understood the customer, they’ll just go elsewhere.”
What is Wireframing?
Establishing a good UI/UX structure is possibly the most important part of designing a product. Read this blog to understand why we think wireframing is so important, how to start and what our favourite tools are!
How to Run a User Research Workshop
We organise and facilitate User Research Workshops to support the discovery phase of our brand projects. Here are our top tips!
Taking digital design back to the drawing board
How hand-drawn design can help make the universal personal.