CLIENT
British Universities and Colleges Sport (BUCS)

CAMPAIGN REACH
1000+

CREATIVE
Brand Strategy & Storytelling
Brand Identity
Brand Ideation
Digital Setup
Design Sprints & Workshops

Re-branding the UK’s Inter-University Sport Organisation

BUCS has been the national governing body of inter-university sport in the UK for over 100 years, and alongside its member institutions it aims to get students across the UK more physically active. We re-branded BUCS alongside consultation workshops with the senior leadership team and university students aged 18-25. The output included a 100+ page brand book and 10 sub-brands.

“nooh are professional and articulate in communicating their thinking, but what really sets nooh’s apart is their ability to unpack perspectives you are blind to within your own environment - forcing you to think objectively and broaden your mindset.”

– BUCS Senior Leadership Team