Cut Through the Noise: How to Make Your Brand Stand Out

The team at nooh Studio are experts in cutting through the noise with highly effective design-led campaigns. In today’s fast-paced digital world, it can seem like an uphill battle of trying to retain your target community’s attention. The average person is exposed to around 10,000 ads per day, with the average attention per ad being lost in the first few seconds. With everybody striving for a slice of attention, how can you cut through the noise with your branding? 

Authenticity

At nooh, we guide you through brand discovery, which includes a brand audit and consultation workshops to reassess your organisational foundations and uncover forgotten brand elements that can enhance your visibility and strengthen your visual identity. It is always useful to go back to the roots of your brand so that elements that no longer resonate can be ironed out and so new elements can be brought forwards through new designs. 

Authenticity involves storytelling, like Ash Family Row’s charity campaign

Visual Storytelling

Resonating with a campaign is what makes it memorable. For that reason, it is imperative that we bring visual storytelling to everything that we design. We connect your brand with their audience emotionally through visuals that align with your values and messaging.

Subtle design can bring other things to light. Hignell Gallery branding used the plinth of monumental sculpture as inspiration, and H shaped repeated sculpture patterns.

High Quality Assets

High quality and consistently effective assets are vital for you to stand out in a crowded market. At nooh, we build and equip you with a full brand toolkit for you to use across all of your marketing channels. This includes: templates, websites, printed collateral, pull-up banners, business cards, email templates and more! Find out more about our Print and Merchandise offering and our general services here

BUCS needed brand assets, big and small, for their work across the UK.

Consistency

Brand design must be consistent across all of your platforms in order to be effective. After finding your colour palettes, fonts, logos and other visual assets, we then work to weave them into all of your marketing materials. 

Helena Traill Art, had assets across digital and print for her solo exhibition.

Your Community

Our nooh thinking process is built around including a brand’s community into decision making.

Why? Because this ensures that we are listening to the people who are affected the most by your work.

Helena Traill

Founder of nooh Studio, Helena is a Central Saint Martins Graphic Design alumni and now studying a part time Masters in Healthcare and Design at The Royal College of Art. She writes about graphic design, branding and storytelling. Follow along for frequent updates on Linkedin.

https://noohstudio.com
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