CLIENT
Start Differently by Wired Differently

CAMPAIGN REACH
Public

CREATIVE
Brand Identity pack, Chartermark, Social Media Toolkit.

Neurodiversity-Friendly Cervical Screening Initiative – Inclusive Care Charter for NHS GP Practices

nooh Studio developed a clear, accessible identity for the Neurodiversity-Friendly Cervical Screening Charter, supporting NHS GP surgeries in creating more inclusive screening experiences. The project established a recognisable charter mark and supporting brand toolkit to communicate a commitment to reasonable adjustments for neurodivergent patients. The aim was to increase confidence, accessibility, and attendance by making cervical screening feel safer, clearer, and better adapted to individual needs.

“nooh Studio created the logo and chartermark for Start Differently with real care and insight, capturing our mission to improve cervical screening experiences for neurodivergent people. The result is a welcoming, credible identity that reflects our values of inclusion, trust, and accessibility.” 

– Sara-Louise Ackrill - Start Differently